B.TECH has introduced a new platform, “B.TECH Business,” aimed at supporting companies with integrated technology solutions and improving how they manage their daily operations. The move signals a clear step toward helping businesses become more efficient while reducing the challenges linked to procurement and logistics.
The platform is designed as a strategic arm of the company, focusing on corporate and institutional clients. It brings together devices, equipment and technology services into a single system, making it easier for businesses to access what they need without dealing with multiple suppliers. This “one-stop-shop” model is expected to simplify operations and improve efficiency across different projects and locations.
Dr. Mahmoud Khattab, Chairman and CEO of B.TECH, explained that the launch is part of a broader vision. He said, “The launch of B.TECH Business is not merely an expansion of our service portfolio, but a realization of our ambitious strategy to become a key driver in empowering the business sector in Egypt, particularly as we recognize that the current challenge for companies is not just acquiring devices.”
Supporting Growth Across Multiple Industries
At launch, B.TECH Business is targeting several important sectors, including healthcare, real estate, industry, hospitality, construction, banking, education and retail. By focusing on these areas, the platform aims to deliver tailored solutions that match the specific needs of each industry.
The platform goes beyond simply supplying products. It is positioned as a partner that helps businesses manage operations more effectively. This includes improving how companies handle supply chains, technology integration and operational planning.
Mohamed Abdelhamid, Senior Director of B.TECH Business, highlighted the platform’s role in solving real business challenges. He said, “At B.TECH Business, we innovate solutions specifically designed to meet the unique needs of each client.” He added that the goal is “to transform operational processes from a logistical burden into a competitive advantage.”
Building on a Strong Market Foundation
The launch of B.TECH Business builds on the company’s long-standing presence in Egypt’s retail and technology space. Since its founding in 1997, B.TECH has grown into a major player, with more than 175 stores across the country and a workforce of over 5,000 employees.
The company has played a leading role in shaping the digital retail market in the Middle East, including introducing financing solutions that have made technology more accessible to consumers. This experience now supports its move into the business solutions space.
With B.TECH Business, the company is extending its expertise beyond retail into enterprise support. By combining technology, logistics and sector-specific solutions, the platform is expected to help businesses operate more smoothly and compete more effectively in a fast-changing market.
